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case studies
 

Project:Pak Consulate General of Shanghai's Website Development
Industry:Foreign Government
The Client:The Consulate General of Pakistan has been fully functional and is providing all kinds of services to Pakistani and Chinese Nationals. Consular areas assigned to the Consulate are Shanghai (Municipality), Anhui, Jiangsu and Zhejiang Provinces.
The Task:The Pak Consulate General of Shanghai want update news and events and other by themselves.
The solution:Simple but professional web design with Web-based content management solution for easy client updates.
The Benefits:Now Their website can be fully controled by themselves.
www.Pakconsulateshanghai.org.cn


Project:China Mobile "Seecool" animated shorts
Industry:Telecom
The Client:China Mobile is the largest mobile phone operator in China, the world's largest mobile phone operator and fifth in global brand equity according to BrandZ rankings
The Task:China Mobile released"seecool" brand for business services, Shunway provide the whole marketing solution from strategies, design to monitoring.
The solution:Shunway's animator design a cartoon charactor which is consistent with China Mobile's brand style. Other cartoon charactors are originated from "Three Kingdoms"-one of the Four Chinese Classical Novels. The flash movie introduced the "Seecool" first, then the cartoon ""Liubei,guanyu,zhangfei" introduced the services "seecool" brand included.
The Benefits:After the great success China Mobile have acheived on their personal services brand" Mobile Zone", with Shunway's experiencd on cartoon design, "Seecool" is expected to acheive a great success as well.
查看图片文件


Project:Press Conference Presentation----China Search Engine Marketing Conference
Industry? Marketing
The Client:China Advertising Association is the countrywide association in Advertisement Industry.
The Task:To introduce the 1st China Search Engine Marketing Conference in the press conference hold in Dec 12, 2007.
The solution:3wstar created a multimedia presentation containing information on the history of the search engines including the events, peoples and technology innovations.
The Benefits
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Project :Audi A6 L press conference presentation film. Industry:Automobile
The Client
:AUDI AG, more commonly known as Audi (pronounced /?a?di/), is a premium German automobile manufacturer and one of the world's leading[clarify] performance-luxury marques, with headquarters in Ingolstadt, Bavaria.
The Task:Audi needed a short film that can be used in a motor show. It also can be used on their website.
The solution:As website is one of the platform for this presentation film, it required that the film file can not be too large, to solve this problem ,the best solution is to produce this film by Macromedia Flash.
The Benefits:It almost the most attractive and heart touching film presented by Shunway. More important, it is only 6M, it allows Audi 's web fans can watch this film online. The advantage of Flash is well expressed by Shunway.
查看图片文件


Project2008 Beijing Olympic -- Volkswagen China Press Conference
Industry:Auotomible: The Client
Volkswagen Group China.
Volkswagen is an automobile manufacturer based in Wolfsburg, Germany. It forms the core of the Volkswagen Group,the world's fourth largest car producer.
The Task:
Volkswagen is the official automobile partner of the Beijing 2008 Olympic Games. The short film shown an official partnership was established between Beijing 2008 Olympic game and Volkswagen China.
The solution Shunway created a multimedia presentation containing information on the brand of Volkswagen, the presentation also emphsized the partnership role with 2008 Beijing Olympic.
The Benefits:what the clients said "We spent a considerable amount of time seeking a flash designer as we sought to enhance our company's image on the press conference. Shunway were pleased to meet face to face with us, something we felt essential given the companies projected spend on the project. Throughout the process they remained available, flexible, met our deadlines with a smile and delivered a flash intro we feel reflects our company’s image, direction and mission statement. I would wholeheartedly recommend Shunway for companies seeking a cut edge flash solution provider."
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Project:HP Pavilion tx1100 product presentation
Industry:Personal Computer
The Client:The Hewlett-Packard Company (HP), is an American information technology corporation, specializing in personal computers, notebook computers, servers, network management software, printers, digital cameras, and calculators, among other technology related products.
The Task:To show the new functions, new technologies, as well as its? unique outlook of their new laptop.
The solution:3wstar combine flash 2d and 3d technologies to create a multimedia presentation containing information on the outlook and every features of their new laptop Pavilion tx1100.
The Benefits:The presentation is used both as a support tool for sales representatives and also as promotional materials which enables users to find out about design and features which specifically interest them.
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Project:Gore-Tex(R) Multimedia Presentation Cdrom
Industry:Outdoor
The Client:GORE-TEX(R) is a waterproof/breathable fabric and a registered trademark of W.L. Gore & Associates.Worldwide sales of all W.L. Gore Ltd's products totalled $2 billion in 2007.
The Task:
To present the products and corporation image to the clients, to provide information to the new staffs, to promte products on exhibitions.
The solution:Shunway created a multimedia presentation containing information on the overview of the company, how the their products are used, what are the benefits and results for the clients who are using their products.
The Benefits:The presentation which contains text, graphics, animations and video has been used successfully at exhibitions, on consultants’ laptops and to support their sales representatives' presentations.
查看图片文件


Project:Singapore Aireline Business Class Seats Promotional Video
Industry: Transportation:
The Client:Singapore Airlines is the national airline of Singapore. It was founded in 1947 as Malayan Airways and has now become renowned as a friendly, professional and reliable air service.
The Task:
To promote their Raffles Class air tickets online, in the airport and other places. Singapore Airlines has the biggest bed in the business class called Raffles Class Spacebed. Here you can enjoy, work and relax. You get access to world class entertainment facilities with personal catering service.
The solutio:The video briefed the advantages of its business class seats, for other features, we use flash actionscript. Flash helped our team meet these technical challenges head on. We created animations of the business seats in two versions: one scrolling forward, and the other back, applying the correct one depending on the direction of movement.
The Benefits
Through this film, the passengers are able to learn about every features of Singapore Airline's Business class seats. Meanwhile, Singapore Airline saving cost.
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Project: IDGP- Intelligent Design and Growth Planning Services
Industry:Information Technology
The Client:nternational Business Machines Corporation, abbreviated IBM and nicknamed "Big Blue," NYSE: IBM, is a multinational computer technology and consulting corporation headquartered in Armonk, New York, USA.
The Task:Shunway is delighted when IBM approached us to create a video to introduce their IDGP services. The brief was to design a video with very clear struction to present every detail of their IDGP services, the video can be used in DVD, and PC, to be stored in CD, DVD or PC.
The solution:The design was created through Macromedia and Flash design, and was converted to .avi format as required.
The Benefits:Cost savings for introducing IDGP's services to clients. Easy to carry and easy to promote for sales reprentatives, and easy to understand for potential customers.
查看图片文件


Project:ClearCube Multimedia Presentation Cdrom
Industry:Information Technology
The Client: clearCube is the global market leader in PC Blade solution, providing always-on solutions that deliver secured computing to every user, every time, everywhere.
The Task:To provide staff, visitors and clients with an overview of the organisation and their products as well as the application studies of their products.
The solution:Shunway created a multimedia presentation containing information on the overview of the company, how the their products are used, what are the benefits and results for the clients who are using their products.
The Benefits:The presentation which contains text, graphics, animations and video has been used successfully at exhibitions, on consultants’ laptops and to support their sales representatives' presentations.
查看图片文件


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